Realising that as time moves on it may just be a product of middle age that makes me yearn for the lost elements of youth, it does feel like something of a change is in the air. I’ve never been
Not so many years ago, it was a popular notion to declare that TV was dead, that the internet had taken over as the main form of entertainment. It was also claimed at one point that a WW2 bomber was
It certainly isn’t ‘new’ news that brands sometimes get it wrong – a poorly thought through new product launch, a campaign or event which ends up causing a level of offence or embarrassment is, and always has been, pretty commonplace.
Throughout my near 20 years of working in research, there have been two moments where I have faced genuine embarrassment. The first was as I embarked upon the Grad training scheme at BMRB and happily told my friends what an
So much has already been written and will be written about Netflix… its success since launching a streaming service 10 years ago, its strong share price, its ability to leverage global audiences through content, its $6bn budget, its short-comings as a